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WHAT WE DO

Welcome to our customer experience management agency! 


Whether you're in the early stages of starting a business, have recently embarked on your entrepreneurial journey, or have been running your business for some time, we have tailored solutions to meet your specific needs and goals.


Our mission is to empower organisations in the North East of England to create and manage customer experiences that make a meaningful and positive impact on people's lives.

Yulia Dzenkovska, founder of the Service Design North Ltd, standing at Sage with Newcastle upon Tyne in the background

WHO WE ARE

Hi! My name is Yulia.


Back in 2014, I arrived in Newcastle to pursue my PhD focused on customer experience quality. Little did I know, my journey would lead me to develop a deep affection for the North East, prompting me to make it my home. In August 2022, I founded Service Design North Ltd, an agency dedicated to supporting local businesses, social enterprises, and organisations in making a positive impact in the region.

At the core of our customer experience management agency, we uphold the principles of human-centred design and innovation. Our approach revolves around designing for people, with people, ensuring that the experiences we create are tailored to their unique needs and aspirations. We firmly believe that by placing human needs and desires at the forefront, we can drive meaningful change and foster greater connections between businesses and their customers.

As a passionate advocate for the North East, I am committed to leveraging my expertise and the collective talent of our team to help organisations in the region achieve their goals and create exceptional experiences that truly resonate. Together, let's embark on a journey of customer-centric transformation and make a lasting, positive impact on the lives of those we serve.

HOW WE CAN HELP YOU

GOT A BUSINESS IDEA?

Are you looking to make a mark in the market but unsure where to begin? We can guide you through the crucial first steps of your entrepreneurial venture. With our expertise, we can help you:

- Identify untapped opportunities and pinpoint gaps in the market that align with your interests and capabilities.

- Gain a deep understanding of your target market, their needs, and their pain points to develop a product or service that resonates with them.

- Validate your assumptions through rigorous testing and research, ensuring a solid foundation for your business.

- Design an ideal experience that caters to the desires and expectations of your target market, setting you up for success from the start.

JUST STARTED?

Congratulations on taking the leap into entrepreneurship! We understand that the early stages can be both exciting and challenging. Our experienced team can provide the support you need to refine and enhance your business. We can assist you in:

- Testing and evaluating your business idea, helping you identify areas for improvement and optimisation.

- Crafting a strategic roadmap that aligns with your business objectives and is informed by invaluable insights about your target market.

- Evaluating your current customer experience to uncover opportunities for enhancement, ensuring customer satisfaction and loyalty.

ALREADY ESTABLISHED?

Running a successful business requires ongoing adaptation and evolution. If you've been in the game for over a year, we can help you stay ahead of the competition by focusing on key aspects of your business. Let us assist you in:

- Continuously testing and validating your assumptions about your customers and other stakeholders, ensuring your strategies are well-informed and effective.

- Identifying the changing needs and preferences of your target market, allowing you to pivot and adjust your offerings accordingly.

- Uncovering untapped market segments and identifying gaps that present opportunities for growth and expansion.

- Evaluating your current customer experience to identify areas of improvement and ensure that your customers remain satisfied and engaged.


No matter where you are in your entrepreneurial journey, our customer experience management agency is here to empower you with the insights, strategies, and tools you need to thrive. Get in touch with us today to begin transforming your business into an exceptional brand that leaves a lasting impression on your customers.

WHAT PEOPLE SAY

Working with Yulia was a pleasure from start to finish. Her interactions with my customers has opened doors of understanding that I simply didn't have before.

I work as a b2b service provider and having Yulia come to each of my clients and understand exactly what it is they want to achieve, has given me invaluable insights which I can use, anywhere from relationship building to staff training and customer retention.

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BUD COURIERS James Tyer, owner

Yulia’s knowledge of marketing is profound. She is working to help me explore opportunities to reach out to more potential customers. When we were about to hold a pop up shop at a Boots Eldon Square, she provided very useful advice regarding our pricing strategy at Boots too.

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TIAN's gifts Tian Tang, owner            

As a start-up, our experience with Yulia has exceeded our expectations! 

She has been our marketing consultant  for a few months and we have utilized her marketing expertise to seek advice on strategy, branding and customer service which was very beneficial to us. She has offered much guidance as she is  very knowledgeable and insightful and we highly recommend her valuable services.

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